ESEN
Independent creative studio Alicante, Spain · Working worldwide

Make them
feel something.

Creative direction.
AI-powered production.
Paid social creative.

We turn brands, spaces and products into
cinematic stories made for the scroll.

Explore our world

01 / Three worlds. One creative eye.

Visual direction
Sculptural white contemporary architecture under a blue sky02 — Real Estate

More than a space.

Real Estate

Cinematic stories for developers and new developments. Architecture, atmosphere and a sense of place.

Minimal product photography of headphones03 — Product

Make the detail matter.

Product

Product films and launch creative that bring materials, design and everyday use into focus.

Real estate and product photographs are visual references, not commissioned DECTI campaigns.

Fashion / Brand film / 49 sec

Berlancce. A story in motion.

An everyday journey shaped into a fashion film. Content generated with artificial intelligence, human creative direction, editing and sound design.

AI-generated production · Human creative direction

02 / The studio

Human direction. New possibilities.

Big campaign
thinking.
Smaller production
footprint.

Good advertising starts with an idea worth watching.

DECTI brings creative direction, storytelling and production together. We shape the concept, build the visual world and carry it through the edit, sound design and final delivery.

We create visual content with artificial intelligence, guided by human creative direction. We combine AI generation, editing and sound design, reviewing every final frame for quality and brand consistency.

Concept & storyboardArt directionProduct integrationEditing & sound designSocial adaptations

03 / From first thought to final frame

01

Find the idea.

Your brand, audience and objective. We define what the piece needs to say and how it should feel.

02

Build the world.

Concept, references and storyboard. A clear creative direction before production begins.

03

Craft every frame.

AI-generated visuals, editing and sound. Human direction brings every detail together as a coherent brand story.

04

Make it social.

The final creative, adapted to the agreed formats for Meta Ads, TikTok and Instagram Reels.

04 / PRICING

Creative production built for campaigns.

We don’t sell content by volume. We create films with creative direction, storytelling and post-production, built around each brand, product or development.

REAL ESTATE · FASHION · PRODUCT

REAL ESTATE

For property developers and new developments.

SOCIAL

€650

Short-form creative built for paid social.

  • 10–20 second film
  • 1 creative concept
  • 9:16 + 4:5 formats
  • Editing & sound design
  • 2 revision rounds

HERO

€1,100

A cinematic film built around your development.

  • 30–45 second Hero Film
  • Creative direction
  • Storyboard & shot planning
  • Render integration & animation
  • 9:16 + 4:5 + 16:9 formats
  • Editing & sound design
  • 2 revision rounds

LAUNCH

RECOMMENDED

€2,500

A complete visual campaign designed to introduce and market a development.

  • 45–60 second Hero Film
  • 3 × 10–15 second Paid Social Films
  • 3 creative hooks
  • 9:16 + 4:5 + 16:9 formats
  • Creative direction & storyboard
  • Render integration
  • Full post-production
  • 2 revision rounds

FASHION

For fashion, streetwear and lifestyle brands.

SOCIAL

€500

A short-form film designed to capture attention.

  • 10–20 second film
  • 1 creative concept
  • 9:16 + 4:5 formats
  • Editing & sound design
  • 2 revision rounds

FASHION FILM

€950

A cinematic film built around your brand identity.

  • 30–45 second Fashion Film
  • Concept & creative direction
  • Storyboard & shot planning
  • 9:16 + 4:5 + 16:9 formats
  • Full post-production
  • Sound design
  • 2 revision rounds

CAMPAIGN

RECOMMENDED

€1,250

A complete creative system for a collection, product or campaign launch.

  • 30–45 second Hero Film
  • 3 × 10–15 second Paid Social Films
  • 3 creative hooks
  • 9:16 + 4:5 + 16:9 formats
  • Creative direction
  • Storyboard
  • Full post-production
  • 2 revision rounds

PRODUCT

For physical products, e-commerce and consumer brands.

SOCIAL

€500

Short-form creative focused on your product and built for paid social.

  • 10–20 second Product Film
  • 1 creative concept
  • Product integration
  • 9:16 + 4:5 formats
  • Editing & sound design
  • 2 revision rounds

PRODUCT FILM

€900

A cinematic film that puts the product at the centre of the story.

  • 30–45 second Product Film
  • Concept & creative direction
  • Storyboard & shot planning
  • Hero shots + lifestyle integration
  • 9:16 + 4:5 + 16:9 formats
  • Full post-production
  • 2 revision rounds

CAMPAIGN

RECOMMENDED

€1,200

A complete visual campaign built for launches, paid social and brand content.

  • 30–45 second Hero Product Film
  • 3 × 10–15 second Paid Social Films
  • 3 creative hooks
  • Product shots + lifestyle integration
  • 9:16 + 4:5 + 16:9 formats
  • Creative direction & storyboard
  • Full post-production
  • 2 revision rounds

Need something bigger?

Extended productions, complete launches and custom projects are quoted individually.

Displayed prices represent our standard rates and exclude VAT where applicable. The Founding Client Rate provides 10% off the standard rate for selected projects during DECTI’s launch phase. Additional services, substantial concept changes, specialised CGI/3D, voice-over, talent, premium licensing and additional deliverables are quoted separately.